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ACHEMA MIDDLE EAST 2026

Advancing Patient Recruitment & Engagement in Clinical Trials

This whitepaper highlights some of the most advanced companies in their innovative approaches to trial recruitment. Witness first-hand 5 case study examples of how the industry is reshaping its ways to overcome the recruitment battle.

Hear from:

EMD Serono: Paulo Moreira, Vice President, Global Clinical Operations, External Innovation and Tanja Keiper, Associate Director share their restructure to support recruitment

Lilly: Robert Kroes, Clinical Innovation Consultant shares his successes with a user friendly approach to trial education

NIHR: Matt Cooper, Business Development & Marketing Director shares how they were recruiting so quickly within the UK , they were asked to stop to allow other countries to catch up

The AKU Society: Oliver Timmis, CEO shares how pharma can benefit from collaborative recruitment techniques to achieve a 1 in 2 recruitment result.

Pfizer: Craig Lipset, Head of Clinical Innovation shares his unique approach to engaging and listening to patients digitally

Make sure you’re the first to see our exclusive 18 page whitepaper, download your copy here: http://goo.gl/CI6RHA

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